What is cool if it is not 5 Degrees cool?
Impacting lives for a sustainable future.
InfraCredit and Penop wanted to communicate their collaboration which explored innovative synergies by stimulating financing for private-sector-led infrastructure development relevant to driving job creation, enhanced standards of living and more importantly creating a secured future for today’s labour force through the sustainable investment of the pension assets.
We had a session with both entities to understand the market dynamics and how pensions fund administrators through Penop had participated in investment opportunities through InfraCredit’s products.
The outcome was a front-facing marketing campaign called Pension for Good, which was a 6 part video series to tell this story of collaboration and the impact on everyday Nigerians.